Fashion
Runway moments, boutique launches, luxury pop-ups and image-led campaigns with cultural timing.
Selected fashion campaigns and launch moments from the wider Group Z archive.
A few recent launches lead the page, then the archive opens by sector. Visitors can understand the range before scanning every case.

Burberry lands in the city for its latest hotel takeover, turning The Standard, Bangkok into a British oasis for the summer. Bringing Burberry to the bustling heart of the Thai capital, The Standard is set inside the Mahanakhon building – one of the city’s tallest and most recognisable landmarks. To transform the urban retreat for […]
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Moncler continues the global journey of its Puffy Summer campaign with a dedicated pop-up experience in Seongsu district. Kicking off with an opening event on April 29, the space will welcome the public from May 1 – 3, inviting a wider audience to engage with the brand’s summer vision. Following the pop-up exhibition at 10 […]
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Discover the collaboration between RIMOWA and Aimé Leon Dore, a limite-edition collection that combines timeless elegance with modern sensibilities.
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Nine Naphat at Loro Piana’s Summer Resort pop-up in Marina Bay Sand
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In a dedicated restaging of the Fall-Winter 2022 show presented in Bangkok, the combined ready-to-wear collection sees a selection of vibrant prints and relaxed tailoring for men, while sculptural silhouettes and strong shoulders are revered in the women’s line—each adorned with Greca Goddess and La Greca Signature accessories.
View caseFashion, watches, hospitality, lifestyle, product launches and beauty each need a different route through press, creators, events and culture.
Runway moments, boutique launches, luxury pop-ups and image-led campaigns with cultural timing.
The full archive stays below the curated sections with compact cards, clear dates and sector labels.

Burberry lands in the city for its latest hotel takeover, turning The Standard, Bangkok into a British oasis for the summer. Bringing Burberry to the bustling heart of the Thai capital, The Standard is set inside the Mahanakhon building – one of the city’s tallest and most recognisable landmarks. To transform the urban retreat for […]

Moncler continues the global journey of its Puffy Summer campaign with a dedicated pop-up experience in Seongsu district. Kicking off with an opening event on April 29, the space will welcome the public from May 1 – 3, inviting a wider audience to engage with the brand’s summer vision. Following the pop-up exhibition at 10 […]

Discover the collaboration between RIMOWA and Aimé Leon Dore, a limite-edition collection that combines timeless elegance with modern sensibilities.

Nine Naphat at Loro Piana’s Summer Resort pop-up in Marina Bay Sand

In a dedicated restaging of the Fall-Winter 2022 show presented in Bangkok, the combined ready-to-wear collection sees a selection of vibrant prints and relaxed tailoring for men, while sculptural silhouettes and strong shoulders are revered in the women’s line—each adorned with Greca Goddess and La Greca Signature accessories.

Bottega Veneta pop-up store at Parc Paragon.

Valentino opens a pop-up cafe in Pradipat

The first collection by Kim Jones
Share the brand, market timing and audience. Group Z can shape the press, creator, event and cultural route around it.